Skip to main content

Are you on the right long-term path? Get a full financial assessment

Get a full financial assessment
← Back to N Definitions

Non gaap measures">non gaap

What Are Non-GAAP Measures?

Non-GAAP measures are financial metrics that a company reports, which are not calculated in accordance with Generally Accepted Accounting Principles (GAAP). These measures fall under the broader category of financial reporting. Companies use non-GAAP measures to supplement their GAAP financial statements, often to provide what management believes is a clearer view of core operational performance by excluding certain items that may obscure underlying trends. While GAAP provides a standardized framework for financial reporting, non-GAAP measures offer a more flexible approach to presenting a company's financial results.116

History and Origin

The use of non-GAAP measures has evolved significantly over time, becoming increasingly prevalent in corporate financial disclosures. Following a period of notable corporate accounting scandals, such as Enron and WorldCom, the U.S. Securities and Exchange Commission (SEC) enacted new regulations to provide structure and oversight to the use of non-GAAP financial measures.115 Pursuant to the Sarbanes-Oxley Act of 2002, the SEC introduced Regulation G in 2003, which governs the public disclosure of non-GAAP financial measures. This regulation requires companies to reconcile any non-GAAP measure to the most directly comparable GAAP financial measure and to ensure that such disclosures are not misleading.114 This regulatory push aimed to restore investor confidence and enhance the transparency of financial reporting.113 Since then, the SEC has continued to update its guidance, with significant revisions in December 2022 emphasizing concerns about misleading adjustments and the prominence of non-GAAP disclosures.112,111

Key Takeaways

  • Non-GAAP measures are financial metrics not prepared under Generally Accepted Accounting Principles (GAAP).
  • They are often used by companies to provide insights into core operational performance by excluding certain non-recurring or non-cash items.
  • The SEC's Regulation G mandates that non-GAAP measures must be reconciled to comparable GAAP measures and not be misleading.110
  • While offering additional insights, non-GAAP measures can be subject to manipulation, making careful interpretation essential for investors.109,108
  • Common examples include Adjusted EBITDA, Free Cash Flow, and Adjusted Earnings Per Share.107

Formula and Calculation

Non-GAAP measures do not adhere to a single, universal formula because their purpose is often to present financial results in a tailored way that reflects management's view of the business. Instead, they are derived by taking a GAAP financial measure and making specific adjustments. These adjustments typically involve adding back or subtracting certain expenses or revenues that management deems non-recurring, non-cash, or otherwise outside the core operations.

For example, a common non-GAAP measure is Adjusted Earnings Before Interest, Taxes, Depreciation, and Amortization (Adjusted EBITDA). Its calculation often starts with GAAP net income:

Adjusted EBITDA=Net Income (GAAP)+Interest Expense+Taxes+Depreciation+Amortization±Other Adjustments\text{Adjusted EBITDA} = \text{Net Income (GAAP)} + \text{Interest Expense} + \text{Taxes} + \text{Depreciation} + \text{Amortization} \pm \text{Other Adjustments}

Where "Other Adjustments" might include:

  • Restructuring charges: One-time costs associated with reorganizing a business, such as severance pay or facility closures.
  • Stock-based compensation: A non-cash expense related to employee compensation paid in company stock or options.
  • Asset impairment charges: Write-downs of asset values due to factors like obsolescence or reduced market demand.
  • Gains or losses on the sale of assets: Non-operating gains or losses from the disposal of property, plant, or equipment.

These adjustments aim to show a company's operating performance before the impact of items that are considered external to ongoing business activities. It is crucial that companies clearly define and reconcile all adjustments made to arrive at a non-GAAP measure, linking them back to the most directly comparable GAAP financial measure like net income or operating income.106,105

Interpreting Non-GAAP Measures

Interpreting non-GAAP measures requires a critical eye, as they offer management's perspective on a company's financial performance. These measures are often presented to highlight what management considers the "core" or "underlying" profitability or operational efficiency, by excluding items they believe are not indicative of ongoing business trends. For instance, a company might report "adjusted earnings" that exclude restructuring costs or stock-based compensation, arguing these are non-recurring or non-cash in nature.104

However, investors should compare these non-GAAP figures with the corresponding GAAP measures, such as revenue and earnings per share, to get a complete picture. The SEC mandates that the most directly comparable GAAP measure be presented with equal or greater prominence alongside any non-GAAP measure, along with a reconciliation.103 This allows for a direct comparison and helps investors understand the impact of the adjustments. Understanding the company's business strategy and the industry's common practices is also vital, as what might be considered "normal and recurring" can vary significantly across sectors.102,101

Hypothetical Example

Imagine "TechInnovate Inc.," a publicly traded software company. For its latest quarterly report, TechInnovate announces GAAP net income of $10 million. However, the company also highlights a non-GAAP measure called "Adjusted Net Income," which it calculates by excluding a one-time charge of $5 million related to the acquisition of a smaller competitor and $2 million in non-cash amortization of acquired intangible assets.

TechInnovate Inc. – Quarterly Financial Snapshot

  • GAAP Net Income: $10,000,000
  • Adjustments:
    • One-time acquisition charge: +$5,000,000
    • Amortization of acquired intangible assets: +$2,000,000
  • Non-GAAP Adjusted Net Income: $17,000,000

In this hypothetical example, TechInnovate's management believes that the one-time acquisition charge and the non-cash amortization expense obscure the true profitability of its ongoing software operations. By presenting "Adjusted Net Income," they aim to show investors what the company's earnings would have been without these specific items. An investor evaluating TechInnovate would examine both the GAAP net income and the non-GAAP adjusted net income, understanding that the latter provides a different perspective on the company's profitability by excluding items deemed non-core by management. The investor would also review the company's detailed reconciliation, which bridges the gap between the GAAP and non-GAAP figures, as required by the SEC. This helps to assess the quality of the adjustments and their impact on the reported results.

Practical Applications

Non-GAAP measures are widely used in financial analysis and reporting, offering a complementary view to traditional GAAP financial statements. In investment analysis, analysts and investors often look at non-GAAP metrics like EBITDA or Free Cash Flow to assess a company's underlying operational health and cash-generating ability, particularly when performing business valuations based on earnings multiples. T100hese measures can help facilitate peer comparisons by attempting to normalize for differences in accounting policies or one-time events that might distort GAAP results.,
99
98Furthermore, non-GAAP reporting can play a role in internal management decisions and external communication. Companies may use non-GAAP measures as a basis for executive compensation plans, debt covenants, or when evaluating the performance of different business segments. F97or instance, a company undergoing significant restructuring might use adjusted earnings to demonstrate the performance of its core operations, excluding the temporary impact of the restructuring. H96owever, companies must adhere to SEC guidelines to ensure these measures are not misleading and are properly reconciled to GAAP., 95F94or example, Morningstar, an investment research firm, often references non-GAAP financial measures such as organic revenue, free cash flow, and adjusted operating income in its communications, emphasizing their utility while also providing a reconciliation to GAAP.

93## Limitations and Criticisms

Despite their intended benefits, non-GAAP measures face significant limitations and criticisms, primarily due to the discretion companies have in their calculation. The lack of a standardized framework, unlike GAAP, allows for subjectivity, which can lead to inconsistencies in how these metrics are computed and presented across companies or even across reporting periods for the same company. C92ritics argue that this flexibility can be exploited by management to present a more favorable financial picture than what GAAP would show, a practice often referred to as "earnings management.",
91
90One major concern is the potential for companies to exclude "normal, recurring cash operating expenses" as non-recurring adjustments, which can misleadingly inflate performance metrics., 89F88or example, recurring costs like ongoing advertising expenses or compliance costs have sometimes been improperly classified as non-recurring integration expenses. T87his "cherry-picking" of adjustments, where costs are omitted while related benefits are retained, can distort profitability ratios and impact comparability.

86The SEC has consistently expressed concerns regarding the potential for non-GAAP disclosures to be misleading and has issued guidance to address these issues, including emphasizing the "equal or greater prominence" rule for GAAP measures., 85H84owever, academic research has provided mixed evidence on whether these exclusions are used to inform investors or to opportunistically manipulate expectations. I83nvestors, especially those who are less sophisticated, may be misled by such opportunistic reporting if they do not fully understand the adjustments being made. T82his ongoing debate highlights the importance of scrutinizing non-GAAP disclosures and understanding their potential biases.

81## Non-GAAP vs. GAAP

The fundamental difference between non-GAAP measures and GAAP (Generally Accepted Accounting Principles) lies in their adherence to a standardized set of accounting rules. GAAP is a comprehensive set of principles and standards established by bodies like the Financial Accounting Standards Board (FASB) in the United States, designed to ensure that financial statements are relevant, reliable, comparable, and consistent. P80ublicly traded companies are legally required to prepare their primary financial statements—the income statement, balance sheet, and cash flow statement—in accordance with GAAP.

Non-GAAP measures, conversely, are financial metrics that deviate from these prescribed GAAP rules. They are management-defined and are not subject to the same strict accounting standards. The primary intention behind using non-GAAP measures is to provide supplemental information that management believes offers a clearer view of a company's underlying operational performance by excluding certain items. For example, GAAP earnings include all revenues and expenses, while a non-GAAP measure like "adjusted earnings" might exclude one-time gains or losses, or non-cash expenses like depreciation and amortization.

Confusion often arises because non-GAAP measures can be presented alongside or even more prominently than their GAAP counterparts, and their labels can sometimes be similar to GAAP line items, despite different calculations., Whil79e78 GAAP provides a consistent baseline for financial reporting across all companies, non-GAAP measures offer a more flexible, albeit potentially subjective, narrative of a company's financial story.

F77AQs

Why do companies use non-GAAP measures if GAAP exists?

Companies use non-GAAP measures to provide what they believe is a more representative view of their core business operations. They may exclude certain expenses (like one-time restructuring costs or non-cash stock compensation) or revenues that they deem non-recurring or not central to their ongoing business performance. This can help analysts and investors focus on a company's underlying profitability and make comparisons with competitors, despite variations in specific accounting treatments or unusual events.,

###76 75Are non-GAAP measures audited?

Generally, non-GAAP financial measures themselves are not subject to the same level of independent audit scrutiny as GAAP financial statements. While the underlying GAAP figures from which they are derived are audited, the adjustments and calculations for non-GAAP measures are primarily management's responsibility. This lack of independent audit can increase the risk of misrepresentation, which is why regulators like the SEC emphasize strict disclosure and reconciliation requirements.

74How does the SEC regulate non-GAAP measures?

The SEC regulates non-GAAP measures primarily through Regulation G and Item 10(e) of Regulation S-K. These rules require companies to:

  1. Reconcile the non-GAAP measure to the most directly comparable GAAP financial measure.
  2. P73resent the most directly comparable GAAP measure with equal or greater prominence.
  3. E72xplain why management believes the non-GAAP measure provides useful information to investors.
  4. Ensure that the non-GAAP measure is not misleading.,

The71 70SEC regularly updates its guidance and issues comments to companies to ensure compliance and address concerns about potentially misleading disclosures.,

###69 68What are some common examples of non-GAAP measures?

Common non-GAAP measures include:

  • Adjusted EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization): Often used to show operational performance before non-operating or non-cash items.
  • 67Free Cash Flow (FCF): Represents the cash a company generates after accounting for cash outflows to support its operations and maintain its capital assets.
  • 66Adjusted Net Income or Adjusted Earnings Per Share (EPS): Excludes specific items (e.g., litigation settlements, asset impairments, or restructuring charges) that management considers non-recurring or non-operational.
  • 65Organic Revenue: Adjusts for the impact of acquisitions, divestitures, or currency fluctuations to show growth from existing operations.,

The64s63e measures aim to provide a more specific view of a company's financial health, often tailored to its industry or recent activities.

Can non-GAAP measures be misleading?

Yes, non-GAAP measures can be misleading if not presented transparently or if management uses them opportunistically. The flexibility in their calculation allows companies to selectively exclude expenses or include favorable items, potentially making financial performance appear better than it is under GAAP., For 62i61nstance, repeatedly excluding "non-recurring" expenses that are actually regular operational costs can obscure a company's true financial picture. Investors should always review the reconciliation to GAAP and understand the nature of the adjustments made.,[1]60(59https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[2](https://www.wilmerhale.com/en/insights/blogs/keeping-current-disclosure-and-governance-developments/20221214-sec-updates-non-gaap-compliance-and-disclosure-interpretations)[3](https://www.journalofaccountancy.com/issues/2025/feb/exercising-caution-with-non-gapp-measures-and-disclosures/)[4](https://www.researchgate.net/publication/228302068_Do_Managers_Define_Non-GAAP_Earnings_to_Meet_or_Beat_Analyst_Forecasts)[5](https://s205.q4cdn.com/437373358/files/doc_financials/2025/q2/MORN-CEO-letter-Q2-25-FINAL.pdf)[6](https://walton.uark.edu/insights/posts/understanding-how-non-gaap-reports-can[58](https://www.getsmarteraboutmoney.ca/learning-path/more-complex-investments/understanding-non-gaap-financial-measures/)-provide-investor-benefit.php)[7](https://www.cpajournal.com/2024/04/10/non-gaap-performance-measures/)[8](https://blog.auditanalytics.com/trends-in-non-gaap-disclosures/)[9](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[10](https://viewpoint.pwc.com/dt/us/en/pwc/sec_comment_letters/comment_letter_trends_DM/Non_GAAP_measures_mai[57](https://www.winston.com/a/web/efkgPrrhRbGhRLpnjJm7DS/pubco_regulation-g-non-gaap-disclosures-guide-2024_oct2024.pdf)n.html)[11](https://www.wilmerhale.com/en/insights/blogs/keeping-current-disclosure-and-governance-developments/20221214-sec-updates-non-gaap-compliance-and-disclosure-interpretations)[12](https://dart.deloitte.com/USDART/home/accounting/sec/sec-reporting-interpretations-manual/roadmap-non-gaap-financial-measures/chapter-3-disc[56](https://www.jenner.com/a/web/4hrMesdWAEzmvNKvbRN3Ny/4HRMZQ/Use_of_Non-GAAP_Financial_Measures.pdf?1327332923)losures-about-non-gaap/3-1-overview-general-requirements-regulation)[13](https://www.sec.gov/corpfin/non-gaap[55](https://www.winston.com/a/web/efkgPrrhRbGhRLpnjJm7DS/pubco_regulation-g-non-gaap-disclosures-guide-2024_oct2024.pdf)-financial-measures.htm)[14](https://dart.deloitte.com/USDART/home/publications/deloitte/on-the-radar/non-gaap-financial-measures)[15](https://www.winston.com/a/web/efkgPrrhRbGhRLpnjJm7DS/pubc[54](https://www.sec.gov/corpfin/non-gaap-financial-measures.htm)o[53](https://viewpoint.pwc.com/dt/us/en/pwc/sec_comment_letters/comment_letter_trends_DM/Non_GAAP_measures_main.html)_regulation-g-non-gaap-disclosures-guide-2024_oct2024.pdf)[16](https://www.getsmarteraboutmoney.ca/learning-path/more-complex-investments/understanding-non-gaap-financial-measures/)[17](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[18](https://walton.uark.edu/insights/posts/understanding-how-non-gaap-reports-can-provide-investor-benefit[52](https://dart.deloitte.com/USDART/home/accounting/sec/sec-reporting-interpretations-manual/roadmap-non-gaap-financial-measures/chapter-3-disclosures-about-non-gaap/3-1-overview-general-requirements-regulation).php)[19](https://www.getsmarteraboutmoney.ca/learning-path/more-complex-investments/understanding-non-gaap-financial-measures/)[20](https://51d50art.deloitte.com/USDART/home/publications/deloitte/on-the-radar/non-gaap-financial-measures)[^4921^](https://www.sec.gov/corpfin/non-gaap-financial-measures.htm)[22](https://www.getsmarteraboutmoney.ca/learning-path/more-complex-investments/understanding-non-gaap-financial-measures/)[23](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[24](https://www.cpajournal.com/2024/04/10/non-gaap-performance-measures/)[25](https://www.researchgate.net/publication/228302068_Do_Managers_Define_Non-GAAP_Earnings_to_Meet_or_Beat_Analyst_Forecasts)[26](https://dart.deloitte.com/USDART/home/publications/deloitte/on-the-radar/non-gaap-financial-measures)[27](https://www.cov.com/en/news-and-insights/insights/2022/12/updated-sec-guidance-on-non-gaap-measures)[28](https://www.journalofaccountancy.com/issues/2025/feb/exercising-caution-with-non-gapp-measures-and-disclosures/)[29](https://www.corporatesecuritieslawblog.com/2009/11/first-sec-enforcement-action-under-regulation-g-for-misleading-non-gaap-financial-measures/)[30](https://www.journalofaccountancy.com/issues/2025/feb/exercising-caution-with-non-gapp-measures-and-disclosures/)[31](https://www.wilmerhale.com/en/insights/blogs/keeping-current-disclosure-and-governance-developments/20221214-sec-updates-non-gaap-compliance-and-disclosure-interpretations)[32](https://ideas.repec.org/a/taf/oabmxx/v6y2019i1p1666642.html)[33](https://www.researchgate.net/publication/228302068_Do_Managers_Define_Non-GAAP_Earnings_to_Meet_or_Beat_Analyst_Forecasts)[34](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[35](https://s205.q4cdn.com/437373358/files/doc_financials/2025/q2/MORN-CEO-letter-Q2-25-FINAL.pdf)[36](https://viewpoint.pwc.com/dt/us/en/pwc/sec_comment_letters/comment_letter_trends_DM/Non_GAAP_measures_main.html)[37](https://www.sec.gov/corpfin/non-gaap-financial-measures.htm)[38](https://www.cpajournal.com/2024/04[48](https://www.wilmerhale.com/en/insights/blogs/keeping-current-disclosure-and-governance-developments/20221214-sec-updates-non-gaap-compliance-and-disclosure-interpretations)/[47](https://viewpoint.pwc.com/dt/us/en/pwc/sec_comment_letters/comment_letter_trends_DM/Non_GAAP_measures_main.html)10/non-gaap-performance-measures/)[39](https://www.deloitte.com/us/en/services/audit-assurance/articles/benefits-sec-non-gaap-measures.html)[40](https://walton.uark.edu/insights/posts/understanding-how-non-gaap-reports-can-provide-investor-benefit.php)[41](https://www.deloitte.com/us/en/services/audit-assurance/articles/benefits-sec-non-gaap-measures.html)[42](https://www.deloitte.com/us/en/services/audit-assurance/articles/benefits-sec-non-gaap-measures.html)[43](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)[44](https://www.wilmerhale.com/en/insights/blogs/keeping-current-disclosure-and-governance-de[46](https://riveron.com/posts/accounting-insights-non-gaap-measures-can-shape-decisions-and-inform-investors/)velopments/20221214-sec-updates-non-gaap-compliance-and-disclosure-interpretations)[45](https://dart.deloitte.com/USDART/home/publications/deloitte/on-the-radar/non-gaap-financial-measures)

AI Financial Advisor

Get personalized investment advice

  • AI-powered portfolio analysis
  • Smart rebalancing recommendations
  • Risk assessment & management
  • Tax-efficient strategies

Used by 30,000+ investors